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【Digital Academy】LinkedIn Director Presents: A Strategic Guide to SME Online Promotion

24/08/2023 3:00pm - 4:30pm

As a social media platform for business professionals, LinkedIn has an extensive network of 0.93 billion members in over 200 countries and regions. Different from other social media, LinkedIn offers customised functions specially for commercial needs, which SMEs should not ignore in order to grasp market trends, expand their network and look for new opportunities.

This month, Digital Academy invited Joyce Wu, LinkedIn Marketing Solutions Enterprise Account Director, to share SME-specific LinkedIn techniques on site, such as how to make good use of this professional social platform to grasp market trends, expand their network and look for new opportunities. Meanwhile, HKTDC colleagues will also introduce EXHIBITION+, an integrated exhibition model launched last year that brings benefits of both online and offline, creating synergy to help you with promotions and new business.

The seminar will be physically held at the HKTDC SME Centre, where participants can raise questions, exchange ideas with the speaker in-person, and take professional advice. Refreshments will be served at the venue for quality conversations among the speaker, professionals and fellow guests. The event has limited seats and is first come, first served, and successful registrants will receive a confirmation. At the same time, the seminar will be live-broadcasted online for guests who cannot attend physically.

Date: 24 August 2023 (Thursday)

Time: 15:00 – 16:30

Language: Cantonese (No simultaneous interpretation service provided)

Format: Hybrid – Physical Seminar (seats are limited, first come first served) + Live Broadcast

Venue: HKTDC SME Centre, Ground Level, Hong Kong Convention and Exhibition Centre, 1 Expo Drive, Wan Chai, Hong Kong

Contents:

· How to Build Professional Enterprise Image Online

· Building Company Page From the Beginning

· How to Seek Business Opportunities on LinkedIn?

· Top Skills to Increase Brand Exposure

For more information, please visit HERE.
To register, please visit HERE.

Details

Organizer:

  • Hong Kong Trade Development Council

Venue

  • HKTDC SME Centre, Ground Level, Hong Kong Convention and Exhibition Centre, 1 Expo Drive, Wan Chai, Hong Kong