Connected Retail Experiences by Bailey Communications

07 July 2020 (Tue) | 13:20 – 18:40 HKT

Stream Main Stage
13:20 – 13:25 (5 mins) Prologue Mr. Stuart Bailey Founder and CEO, Bailey Communications HK Ltd
13:25 – 13:30 (5 mins) Welcome remarks Mr. Stephen Phillips Director-General of Investment Promotion,Invest Hong Kong
13:30 – 13:40 (10 mins) Opening remarks Mr. Edward Yau Tang-wah, GBS, JP Secretary for Commerce and Economic Development
13:40 – 14:10 (30 mins) Connected Insights Retail trends and Future – a perspective on Leadership in a disrupted Retail market Abstract: What are the major trends in retail? Who is the benchmark retailers? What does a good retail leader do with so much disruption? Who will win? – Comprehend the major focus required to succeed as a retailer or supplier – Gain a perspectives on retail developments and the disruption occurring? – Learn of best practice in retail – Develop the skills to be a successful retail leader Mr. Bernie Brookes Chairman, Funtastic Australia; Chairman Dotz Australia, Ex-CEO, Myer Australia; Ex-CEO, Edcon South Africa
14:10 – 14:55 (45 mins) Connected Experience The impact of the Covid-19 on the retail business in Asia and how it is changing customer behaviour Creating a seamless brand experience for customers across many digital and real-world touchpoints is not an easy task but one which retail brands aim to perfect. The panel discussion will describe how big data drives the progress to ensure that all of the small things are not forgotten. Ms. Jennifer Liu Owner and Founder, The Coffee Academics Mr. Edward Bell General Manager of Brand, Insights and Marketing Communications, Cathay Pacific Airways Mr. Jonathan Cummings President, Greater China of the Landor & FITCH Group and Chairman of FITCH Hong Kong Mr. Christopher Brewer Managing Director, Ogilvy Consulting in North Asia Moderated by Mr. Anson Bailey Head of Consumer and Retail, ASPAC / Head of Technology, Hong Kong, KPMG China
14:55 – 15:15 (20 mins) Connected People Organisational Transformation How to create an organisation in which creativity, critical thought and cognitive diversity can flourish. An environment of collaboration, customer-focus and civil behaviours Dr. Richard Claydon Chief Executive, Organisational Misbehaviourists
15:15 – 16:00 (45 mins) Connected Insights APAC Retail Trend Forecast after the great lockdown The APAC retail scene is the fastest and most dynamic market in the world. Hear the latest insights and reports from the leading experts. Ms. Lui Tong Director, Direct to Consumer, Swire Coca-Cola HK Ms. Louisa Zhang VP, Vectr Ventures Ms. Sarah Fung Founder and CEO, HULA Mr. Theodore Ma Managing Director, MaBelle International Co-founder, CoCoon, Managing Partner, CoCoon Ignite Ventures Moderated by Dr. Esterina Nervino Director, Retail in Asia
16:00 – 16:20 (20 mins) Connected Purpose Purposeful retail, what it means and why it’s vital What is life without purpose? Discover the purpose that will help you find life-changing solutions to you, your customers and the planet we live in. Florian Hoffmann, award-winning social entrepreneur and founder of The DO School, will deliver an in-depth look at societal innovation, education, and social entrepreneurship. Mr. Florian Hoffmann Founder of The DO School
16:20 – 16:40 (20 mins) Connected Insights Global Retailing in a Post Covid World – Key Trends & Outlook Mr. Paul Martin Chair Global Retail Steering Group & Head of Retail UK KPMG
16:40 – 17:10 (30 mins) Connected Stories Fireside Chat Douglas Young the creator of G.O.D., Hong Kong’s most iconic heritage retail brand. Creating a narrative is something that the founder of HK’s most recognisable heritage brand is no stranger to. Listen to the story of his journey and some of the challenges that G.O.D. has faced and overcome. Mr. Douglas Young the creator of G.O.D Moderated by Ms. Jayne Chan Head of StartmeupHK, Invest Hong Kong
17:10 – 18:10 (60 mins) Connected Data Panel Discussion: Technology Transformation in Retail Technology is transforming the retail sector. Developments in the pipeline in artificial intelligence (AI), virtual reality (VR) and innovative delivery systems will by 2030 enable dramatic changes in consumer behavior, challenging the economics of many retail business models and rendering some obsolete. In light of these dramatic changes in the consumer landscape, how can retail executives prepare for the future? Mr. Noah Herschman Senior Retail Industry Architect, Microsoft Mr. Benjamin Usinger Manager, Advisory, Management Consulting, KPMG Mr. Simon Yeung President & Co-founder, TABLE.co Ms. Dora Tse Director, Explora Consulting Moderated by Ms. Elvie Lahounère Director Digital and Innovation, Asia Pacific of Natixis
18:10 – 18:40 (30 mins) Fireside Chat Following eight years in investment banking, Joanna Dai founded innovative London-based womenswear brand Dai, a digitally-native company designing tailored performance wear for women who mean business and delivering comfort-empowered confidence. Joanna will share her experience in creating the successful fashion startup which has been on a tremendous growth trajectory. Ms. Joanna Dai Founder and CEO of Dai Moderated by Mr. Simon Squibb Founder, The Good Luck Club
18:40 – 18:45 (30 mins) Closing Remarks
End of the conference
Stream Solution Theatre
13:20 – 13:45 Create A Seamless Customer Journey with Pakpobox: Ship More, Spend Less A Discussion with Pakpobox CEO Christian Secci Mr. Christian Secci Co-Founder and CEO of Pakpobox
13:45 – 14:10 Proximity Marketing for Retail Our SonoBeacon attract consumers’ attention directly at the point of interest (POI). • Depending on the use case, our platform combines relevant technologies for your proximity marketing! • Proximity marketing made easy • in every reach on every smartphone, • always and everywhere. Mr Philipp Hennig Chief Sales Officer, SonoBeacon
14:10 – 14:35 Behavioural science and design thinking: A marketers guide to what drives loyalty Ms. Kim Otten Head of Digital, Marketing and Customer Experience Design, Icemobile
14:35 – 15:00 Make your business fly – using the latest retail BI assistant Hummingbird Analytics is data analytics platform powered by Big data, machine learning and AI Technologies, offering a quick-win and plug-n-play solution to help your company access data and actionable insights in a timely manner. Please find out about our fast and adaptive solution and how we can serve you in retail industry. As your personal BI assistant, it should help you make an informed business decision based on available data touchpoints. Ms. Dora Tse Director, Explora Consulting and Hummingbird Analytics
15:00 – 15:25 Using Virtual Tools and Applied AI to Mitigate Your Supply Chain Risks This session will explore how 4 technologies can reboot and protect your supply chain. 1. Virtual Inspections, to increase visibility on what is happening at your factories and stop worrying about the quality of your products and the on-time delivery – which is crucial for your brand reputation. 2. Virtual Compliance, to continuously assess the situation at your factories, warehouse and stores, from anywhere in the world. And make sure all rules and regulations are being followed correctly. 3. eLearning, to train your team & manufacturing partners on various topics of your choice and track their training progress, wherever you are located in the world. 4. Applied Artificial Intelligence, to better mitigate your risk. Pivot88’s team of AI empowered virtual agents perform constant analysis on your inspections and detect problems that don’t match the pattern – without having to be on site. By combining these 4 technologies – and more – Pivot88 is able to offer you one integrated quality & compliance platform, that serves as one single source of data, accessible at any time, from anywhere. Ms. Isabelle Pilon Co-Founder and COO of Pivot88
15:25 – 15:50 Creating measurable employee engagement through smart content distribution No matter how amazing your product is, if you don’t make sure your client is happy about it, you probably won’t keep them for long. Data is key to understanding user metrics and improve their experience. Translating this data for your clients is critical to make them easily understand the impact of your technology, and make sure they properly value your product. Mr. Antoine Vatar CEO Albert Technology
15:50 – 16:15 5 Things to Stop or Start to Catch Up to your Customers With customer expectations evolving, retailers are looking for new and creative ways to connect with customers. How is your CX program integrating with various digital touchpoints – websites, apps, etc. – now that is becoming more prevalent than ever? Are you capturing valuable signals along any shoppers’ journey beyond just traditional surveys? Are you getting a complete picture of customer-employee interactions to identify CX problems and solutions? Hear Ray and Jake share 5 key adjustments that retail leaders should make in their CX program to increase customer loyalty, convert multi-channel shoppers, and improve service experience. Key takeaways include: • Uncover the quickest way to bring these signals to your CX program to achieve business impact. • Ways to improve business outcomes by integrating digital strategies to your CX program, such as your referral program. • How to make employees be part of your CX program and create a more authentic relationship with customers. Mr. Jake Villas Head of Solutions Consulting, Medallia Mr. Ray Lin Director, North Asia, Medallia
16:15 – 16:40 Mobile in The Age of COVID-19 and Physical Distance Struggling with COVID-19 across the globe, companies have to take quick actions and changes in their business strategies to address such challenges which are very likely to last for the whole of 2020. The speaker will share what changes companies are observing around the world and how you can shift your mobile strategy to adapt to those changes, which covers: • How to do more with less • Where to focus efforts if marketing spend is cut • How to build loyalty and stronger relationships in a time like this • Strategies to Help Brands Weather Uncertain Times • Key to migrate the impacts Ms. Dee Tsang Growth Director, Branch
16:40 – 17:05 Digitizing retail-commerce as a catalyst to redefining e-commerce in Africa – the Kudigo story Africa’s economy has always been retail dependent with retail-commerce leading the way; as the drive to digitise took effect, the ability to leverage on existing retail infrastructure to create an Africa-centric retail commerce economy became eminent; Kudigo led the way to using mobile technology as a catalyst Kingsley Abrokwah KudiGo CEO
17:05 – 17:30 Why Omnishops are the Future of Retail Experiences The future of retail will involve much richer integrations between brick & mortar physical stores and digital experiences. Each channel brings its own strengths. What this will look like is a vision Outernets refers to as Omnishops. There are plenty of challenges with in-store marketing today. It’s impersonal, it doesn’t have a way of actively engaging shoppers, and it’s usually repetitive with a series of similar displays in familiar locations. Worse still, there’s little attribution or proof of performance. Still, physical stores are where the vast majority of commerce for most categories takes place, and consumers will continue seeking ways to discover new products in person. With Outernets technology, brands can proactively target their ideal audiences and then re-engage them after the experience, all in a safe, contact-free way that will further add to the overall well-being of their communities. These Omnishops are essential parts of the Retail Readiness Essentials Checklist as businesses continue to reopen and adapt to ever-changing situations. We’ve built transformational omnichannel solutions that improve brand engagement and accelerate buying-decisions. Mr. David Berkowitz Vice President of Sales and Marketing, Outernets
17:30 – 17:55 China to US B2B advance and hassle free shipment solutions Ladingo provides a cloud-based software solution for Chinese sellers or US buyers, enabling end to end affordable and seamless international selling and shipping of goods via LCL or FCLs shipments to buyers overseas. Our technology allows sellers to provide competitive and final quotes upfront and in real time including all relevant taxation (customs, fees etc.) and shipping costs all the way to the shoppers address overseas. Ladingo digitizes and automates the entire process end-to-end so that you can track your shipment and avoid the need for ocean freight forwarder. Mr. Itamar Berchman Ladingo – VP Business Development

Agenda Subject to Change

Main Stage Speakers

Mr. Edward Yau Tang-wah, GBS, JP

Secretary for Commerce and Economic Development

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Mr. Stephen Phillips

Director-General of Investment Promotion, Invest Hong Kong The Government of the Hong Kong Special Administrative Region

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Ms. Jayne Chan

Head of StartmeupHK, InvestHK

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Mr. Stuart Bailey

Founder & CEO of Bailey Communication HK Limited

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Mr. Bernie Brookes

Chairman, Funtastic Australia; Chairman, Dotz Australia; Ex-CEO, Myer Australia; Ex-CEO, Edcon South Africa

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Mr. Anson Bailey

Head of Consumer and Retail, ASPAC; Head of Technology, Media & Telecoms, Hong Kong, KPMG China

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Dr. Esterina Nervino

Director, Retail in Asia

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Dr. Richard Claydon

Chief Executive, Organisational Misbehaviourists

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Mr. Douglas Young

The Creator of G.O.D

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Mr. Benjamin Usinger

Manager, Advisory, Management Consulting, KPMG

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Ms. Lui Tong

Director, Direct to Consumer, Swire Coca-Cola HK

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Mr. Edward Bell

General Manager of Brand, Insights and Marketing Communications, Cathay Pacific Airways

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Ms. Yamilette Cano

Founder, LOUDER. Stage Lover

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Mr. Florian Hoffmann

Founder, The DO School

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Ms. Elvie Lahournère

Digital and Innovation Director – APAC at Natixis Bank

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Mr. Christopher Brewer

Managing Director, Asia, Ogilvy Consulting

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Ms. Sarah Fung

Founder and CEO, HULA

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Mr. Jonathan Cummings

President, Greater China, Landor & FITCH Group Chairman, FITCH Hong Kong

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Mr. Paul Martin

Chair Global Retail Steering Group & Head of Retail UK, KPMG

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Mr. Simon Yeung

President & Co-founder, TABLE.co

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Mr. Theodore Ma

Managing Director, MaBelle International; Co-founder, CoCoon; Managing Partner, CoCoon Ignite Ventures

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Ms. Joanna Dai

Founder and CEO, Dai

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Mr. Simon Squibb

Serial Entrepreneur & Podcast Host of The Good Luck Club

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Ms. Dora Tse

Director, Explora Consulting and Hummingbird Analytics

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Ms. Louisa Zhang

VP, Vectr Ventures

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Mr. Noah Herschman

Senior Retail Industry Architect, Microsoft

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Ms. Jennifer Liu

Owner and Founder of The Coffee Academics

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Solutions Theatre Speakers

Mr. Antonie Vatar

CEO, Albert Technologies

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Mr. David Berkowitz

Vice President of Sales and Marketing, Outernets

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Ms. Dora Tse

Director, Explora Consulting and Hummingbird Analytics

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Mr. Itamar Berchman

VP Business Development, Ladingo Limited

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Mr. Jake Villas

Head of Solutions Consulting, Medallia

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Mr. Kingsley Abrokwah

KudiGo CEO

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Mr. Ray Lin

Director, North Asia, Medallia

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Ms. Isabelle Pilon

Co-Founder and COO of Pivot88

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Mr. Philipp Hennig

Chief Sales Officer, SonoBeacon

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Ms. Dee Tsang

Growth Director, Branch

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Mr. Christian Secci

Co-Founder, Chief Executive Officer, Pakpobox

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Ms. Kim Otten

Head of Digital, Marketing and Customer Experience Design, Icemobile

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